Had a great meeting tonight with another local small-business owner: Jenny of Jenny Beck Photography. She is a fabulous and fun portrait photographer in Columbus and meeting with her was a breath of fresh air.
It's an interesting thing... operating a small business. Everyone does it differently and there never seems to be a clear answer on how to do it right - no matter how many books or blogs you read. I find it a cruel irony that creative minds usually have to be their own boss. All this business is getting me into a creative funk. But, it was nice to hear from a someone in a similar position. Trading book titles and blog links... how-to's and what-not-to-do's.
I'm curious to know about other small-business owners out there. Columbus or otherwise. Cakes or not cakes... how do you things? What are your questions? What's your advice?
My two tips are not cake-specific so hopefully you all may find them useful. They are two very resourceful books:
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| Crush It! By Gary Vaynerchuk |
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Pricing and Ethical Guidelines by the Graphic Artists Guild  |
If you are an illustrator or a graphic designer... the book on the right is ESPECIALLY helpful. I highly recommend.
So... now I thought I'd share with you more about my process, specifically. What to expect when your expecting a cake from me!
Step One: Contact me by phone (614.314.3628) or e-mail (cotscolumbus@gmail.com)
Step Two: Tell me what you want AND what you are willing to spend. (They don't always match up at first so it's my job to fix that!)
Step Three: Based on our conversation, I draw up sketches for different cake designs in various prices ranges.
Step Four: After you decide which option is best for you... I send you an order confirmation and before you know it, your finished cake is ready!
Ta-Daaa! So friends, now you know... This is the way I work. I hope it works for you.
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